36雨蕎麥面條包裝設(shè)計(jì)落地x北斗設(shè)計(jì)
發(fā)布時(shí)間：2022-03-23 15:51
三十六雨蕎麥面條包裝設(shè)計(jì)x北斗設(shè)計(jì)原創(chuàng)
這是北斗設(shè)計(jì)為三十六雨策劃的有一個(gè)新品包裝設(shè)計(jì)，整體的設(shè)計(jì)風(fēng)格依然保持著品牌原有的家族形象，我們只是在字體設(shè)計(jì)上做出了改變，以及產(chǎn)品包裝的顏色改變，我們從一開始的規(guī)劃是四款禮盒，通過初夏秋冬四種色調(diào)來(lái)表達(dá)我們的產(chǎn)品區(qū)別。
蕎麥面這款包裝設(shè)計(jì)的采用的是綠色作為主色調(diào)，因?yàn)榭紤]到這是一款原汁原味的蕎麥面，它的味道，口感，工藝都非常符合生態(tài)農(nóng)產(chǎn)品的定位，絕對(duì)的綠色健康食品。
同時(shí)為了能夠更好的表達(dá)出蕎麥產(chǎn)品的特色，我們依然是采用手繪形式表現(xiàn)蕎麥作為前景主要元素，刻畫了云繞山川的背景作為背景元素，蘊(yùn)意自然生態(tài)的和諧，造就自然有機(jī)的產(chǎn)品概念。
這是北斗設(shè)計(jì)為三十六雨策劃的有一個(gè)新品包裝設(shè)計(jì)，整體的設(shè)計(jì)風(fēng)格依然保持著品牌原有的家族形象，我們只是在字體設(shè)計(jì)上做出了改變，以及產(chǎn)品包裝的顏色改變，我們從一開始的規(guī)劃是四款禮盒，通過初夏秋冬四種色調(diào)來(lái)表達(dá)我們的產(chǎn)品區(qū)別。
蕎麥面這款包裝設(shè)計(jì)的采用的是綠色作為主色調(diào)，因?yàn)榭紤]到這是一款原汁原味的蕎麥面，它的味道，口感，工藝都非常符合生態(tài)農(nóng)產(chǎn)品的定位，絕對(duì)的綠色健康食品。
同時(shí)為了能夠更好的表達(dá)出蕎麥產(chǎn)品的特色，我們依然是采用手繪形式表現(xiàn)蕎麥作為前景主要元素，刻畫了云繞山川的背景作為背景元素，蘊(yùn)意自然生態(tài)的和諧，造就自然有機(jī)的產(chǎn)品概念。
36 the buckwheat noodles x beidou design original packaging design
This is the big dipper design for 36 rain planning a new product packaging design, brand design style of whole retained the original image of the family, we just made a change in the font design, and product packaging color change, we from the very beginning of planning is four gift box, through early summer autumn and winter four kinds of color to express the difference of our products.
Buckwheat the packaging design as the main color is green, because considering this is an authentic buckwheat, its taste, taste, process is very accord with ecological agricultural product positioning, absolutely green health food.
At the same time in order to better express the characteristics of buckwheat products, we are still in the form of hand-painted performance of buckwheat as prospects for the main elements, depicting the background of cloud around the mountains in the background elements, information of the natural ecological harmony, make natural organic product concept.
